I saw a clip on CNN (on one my devices) about a young woman who lost more than 100 lbs so she could work at Hooters. She had been in a bar wearing a hooters t-shirt and a guy told her she didn't look like a Hooter's waitress. The story was presented entirely as a feel-good human interest story. "Isn't this great?" was the entire tone and message. Even the guy's rude comment to her in the bar was presented as just the wake-up call she needed so she could lose the weight and actually work there. That was her own perspective too. She is getting a Master's degree.
All this to work at a place where the food is of fast-food quality, but with higher prices based entirely on the perceived attractiveness of the wait-staff. I guess it tells something about me that I even clicked on this story. I won't link to it but if you really want you can copy and paste this into your browser: