Generally, informal usage is anything the dictionary would mark as "informal." Expletives of various kinds. Slang usages, for example, "bro" or "babe" or "lordy lordy," Eye dialect like "gonna." Usage considered "substandard" (ain't, don't do nothing, thusly). The informal register is legitimate, because it simply reflects particular usages in the real world.
In a translation, though, one thinks that informality has to be motivated. One would assume that it would reflect what the original is doing, not be added simply as a cute stylistic variation.
The same could be said of any other stylistic variation, like the use of excessively formal language.
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