A lot of my advice might seem too advanced for someone who just needs to be told not to use the passive voice as a default, not to be excessively wordy or unclear, like the incompetent reviewer of Tao Lin discussed yesterday. For a writer like that, I would even be tempted to recommend a handbook that is mostly misleading or wrong, like the infamous Strunk & White.
Or maybe at times my tips and tricks are too basic, like "Develop a schedule for your writing." Really stupid things that everyone should have figured out by now.
Actually, though, I don't draw a hard distinction between the basic and the advanced. It's all writing. It's all scholarship. It's all task management. Making refined, subtle distinctions is not fundamentally different than mastering the basics. Some things scholars have not mastered are really matters for Freshman composition.